I can help you grow a truly sustainable business - financially, emotionally and energetically.

Is this you?

Running a business wasn’t supposed to be this hard.

You started out wanting to share your gifts with the world and have plenty of time for your family and the rest of your life. That’s not quite how it’s turning out though. The big dreams you had seem to have got buried somewhere under your never-ending to-do list.

You’re tired of always feeling stretched too thin, scrambling to catch up.

You’re stuck on a hamster wheel of busy-work - between email, social media, marketing and networking, it seems there’s barely any time at all to do your real work. And this business that was supposed to give you the flexibility to be fully present with your family instead seems to be taking over your life.

You hate this thought, but you’re starting to doubt that running your own business really is the right thing to do. At least when you had a 9-5 job, you had a reliable structure (and pay cheque!) to plan around.

Even though the money's coming in, it doesn’t feel sustainable, let alone enjoyable.

You want to do work that matters and live a life that you love - but first you need to raise your income and find a way to market and sell your services that doesn't feel pushy or uncomfortable.

And you need to know that you have the right structures in place - the right offers, the right pricing, the right marketing and sales strategies, robust back-end operations, to keep everything running smoothly and effectively.

You’re an ‘accidental entrepreneur’.

You wanted to be an artist or a life coach or a designer or a yoga teacher, but that turned out to mean being self-employed.

You don’t want to be a slick marketing machine.

You want to focus on the work and clients that you love – but you need more income, otherwise you’ll have to give up and go back to the soul-sucking 9-5...

You know roughly what you’re supposed to do to promote your business, but you’re trapped in a combination of overwhelm, procrastination and discomfort. The transactional and manipulative models presented by the online gurus make you want to run screaming in the opposite direction.

As someone who fell into running your own business, you haven't been trained in doing sales and marketing in ways that feel authentic, natural, creative and empowering. All you've been given is a model that repels you. In the meantime, you're trying to build social media platforms with no clear plan for how that's going to lead to more paying clients.

You're frustrated that your hard work isn't paying off with the freedom you'd hoped for.

You wonder if you can succeed without selling out.

You just want to make a good living doing good work – other people manage it, so what’s stopping you?

What if you could build a business that plays to your natural strengths?

Your quiet, introverted and intuitive side can be the superpower that leads to more connection, deeper relationships and an entirely authentic way of doing business.

It can happen - and I can help.

I coach women who feel their business has turned into a demanding job, complete with long hours for not enough pay. I help them create a simple and sustainable business model, so they can finally enjoy the freedom that comes with being their own boss.

Together we'll look at how to raise your rates with integrity and how to leverage your strengths (empathy, listening skills, honesty, intuition, relationship-building) to move you from dreading sales and marketing to giving you exceptional skills in both areas.

Who I Work With

My clients have usually been in business for at least a year, normally two to five years; most often working as a solopreneur, sometimes with part-time support or a very small team. They're highly creative and very much focused on doing the best possible work for their own clients. 

I work with:

  • designers
  • coaches
  • artists and makers
  • holistic practitioners
  • e-course creators.

They’re proud of the business they’ve built up but want to increase their income without burning out.

What We Do Together

If you decide to work with me, we will focus on aligning your business with your real strengths, your values and your deeper sense of purpose. I will help you see the bigger story you want your business to tell - and then we'll work on the nitty-gritty of how to do that without working all hours.

We'll explore different ways of building your business that feel natural and avoid hard selling or manipulative tactics. Making the most of your innate ability to tell a story and build personal relationships will mean you can market and sell your business in a way that feels true to you.

Overall, my aim is to help you to find freedom, flow and fulfillment in your business by focusing only on what really works for you.


I offer coaching and consulting by Zoom video sessions. I have clients based all round the world, in the USA, Canada, Australia, South Africa and the UK. Here is how you can work with me 1:1, or you can find out more about my intimate small group Mastermind here. In keeping with my focus on simplifying your business, there are just three ways you can start working with me one on one:


ask me anything

This is a one-off session, where we'll focus on one specific aspect of your business (whether that's marketing, pricing, sales or messaging) that's bugging you or holding you back.

We can’t cover everything in one session - but we can focus on solving just one thing.

Investment: £175

end overwhelm

A three-week-long private coaching programme, combined with an e-course, to help you take back control of your time, energy and focus.

We’ll make sure that you start finding time for everything that matters in your business and your life, so that you can finally start enjoying the freedom and flexible schedule that comes from being your own boss.

Investment: £500



virtual business retreat

Take two days to sink into really examining what’s been working in your business and what you’d like to stop doing, or automate, outsource or do differently.

We’ll radically simplify your whole business model, freeing you up to concentrate only on what you do best. You’ll leave these two days energised, inspired and with a short, focused to-do list that you can’t wait to start digging into.

From here, you may choose to go on to do ongoing work with me via a bespoke mentorship, or you may find that the Retreat has given you the kick-start you need.

Investment: £1,500

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"...she really opened my eyes to what's possible in my business..."

I found my sessions incredibly helpful and enlightening. Being quite familiar with sales and marketing techniques I had been concerned that Sophy might not be able to suggest anything that I hadn’t already considered – boy, was I wrong!!

I loved how she managed to make suggestions which pulled together several threads of ideas I’d already had and turned them into something spectacular which plays firmly to my strengths. I also liked how she pointed out strengths in my business which I hadn’t even realised were there. The whole session gave me a completely new perspective on my business as a whole, and made me realise how small I was playing.

I would recommend Sophy’s services without hesitation! She is patient, persistent, and supportive, and makes me feel like I can achieve much more than I was aiming for. I think anyone who is struggling to make sense of their products, pricing, and services would benefit greatly from speaking with her. She really opened my eyes to what’s possible in my business.”

Eli Trier | Artist & Author


"...Working with her feels as if I have a supportive business partner on tap..."

“Every session with Sophy provides me with renewed focus and clarity around the next steps required to move my business forward. I've been able to clarify my target and my message and to create a website that hits the right note. And our ongoing sessions have meant that I've been able to sharpen my strategy and focus on the specific steps required to achieve it .

I would absolutely recommend Sophy's services. Working with her feels as if I have a supportive business partner on tap. Someone who understands my bigger vision, combines insight with a super practical point of view and who offers focused input to keep me on track with my goals.

I got practical input that wasn’t formulaic and wasn’t based on what “should” be done. Sophy completely took into account not only my business needs but who I am as a person and what is likely to resonate with me and inspire me to take action.

Jessica Uys | Coach & Facilitator

Jen Johnson

"...I'm seeing quick results from my work with her..."

"Sophy is really outstanding at what she does. I would highly recommend her services to anyone I know who wants to create a more heartfelt marketing approach for their business. 

Since I followed Sophy's guidance, I'm attracting more of my ideal clients, and when they call, they even tell me they relate to specific things I've expressed in my web copy. 

Her approach is very practical but also warm, down to earth, patient, kind and authentic. It's FUN working with her! 

Sophy keeps the sessions filled with relevant conversation and teaches practical strategies that I can use to achieve my intentions. She's delivered amazing content without any fluff, and I'm seeing quick results from my work with her." 

Jen Johnson | Mindfulness Teacher and Coach


“My prices hadn't moved much over the years, and the thought of putting them up, especially on courses that contained the same content, concerned me… My fears turned out to be completely unfounded. Enrollment numbers did not drop, therefore my income increased quite significantly. And no one has complained!

I wouldn't have done this without Sophy's encouragement and practical reasoning, and thanks to her I have greater freedom and flexibility in my business.

Tara Leaver | Artist | Teacher

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"...targeted, manageable, extremely helpful advice."

"My sessions with Sophy were incredibly helpful--just what I needed. Not only did they give me courage to do something that makes me uncomfortable--they also helped me understand the reasons why my natural inclinations might actually be pointing me towards taking a smart decision given my business.

When I still balked at following my instincts, she helped me test whether they were valid, then helped me understand concretely what specific actions I could take next.

I'd recommend Sophy to anyone who needs support to cut through the noise and confusion to help them see what's possible. You will get targeted, manageable, extremely helpful advice."

Michelle Boyd, PhD | Inkwell Academic Retreats


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"...she helps people succeed by being more of themselves...“

"Sophy helps people promote their business in their own way, in a way that they don’t have to compromise their individuality, freedom and integrity. She helps people succeed by being more of themselves. She’s so affirming and supportive. Working with her was like a huge boost of confidence. She’s one of the most supportive and affirming coaches I’ve worked with.

I got a lot out of our work together and think that I’ll be applying these strategies in my business for a long time to come.”

Michelle Ayn Tessensohn | Master Coach | Self Mastery Coaching

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"...such a relief to know I can do it in a way that's totally authentic..."

I felt like Sophy just ‘got me’ from the get-go. She left me with simple, actionable ways to boost my business, and it’s such a relief to know I can do it in a way that’s totally comfortable, authentic, and suited to where I am in life + biz. I’m feeling lighter and bolder, and ready to rumble!”

Christina Paul | Web Designer & Copywriter | Zeoni Creations

Jannie Harvey

"...her gentle push and clarity has gotten me back on track..."

“My session with Sophy has given me clarity to be able to prioritize what needed to be done now while still being aligned with my long term goals. I would definitely recommend her services. She has a calming presence and was quick to see what I needed and the direction I needed to go, and was on point without being pushy or dictating. She's insightful and breaks down the overwhelming tasks into small, manageable ones.  Her gentle push and clarity has gotten me back on track on what I need to do and why I need to do it.”

Jannie Mitzeiko Harvey | Founder | Read it to Me

"...amazed by her ability to guide me with insightful questions..."

“I wasn’t sure what Sophy could do in just one hour, but was truly amazed by her ability to guide me with insightful questions to a structure, plan and strategy. I couldn’t wait to get off the phone and start implementing right away!”

Tasra Dawson | Artist & Advocate

"I no longer feel like my business is running me. Before working with Sophy I was drowning in doing all the things and unhappy about doing most of them. Now I have a clear strategy and clear steps to get there. Most importantly, it feels easy.

It’s been such a pleasure working with Sophy. She is so calm and genuine. It felt like we were sitting right across from each other over tea, not oceans apart!"

Erica Lampley | Brand & Graphic Designer

"WOW! Sophy is pretty amazing -- think soul search + practical advice + integrity. In just one hour she made great suggestions for how I might manage a big business transition without feeling that I have to give up all my income and start from scratch again.

Working with her in a mentorship gave me more clarity and a valuable list of action points. 'Permission' to 'stay the course' and a sense of the 'next level' for my business.

She is substantive, no-nonsense, a deep listener and able to move people along when they feel stuck"

Kerstin Martin | Squarespace Authorized Trainer and Web Designer

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"I would absolutely recommend working with Sophy. I feel like I got so much out of our time together and was sad to see it end.

I very much appreciated her approach to marketing being different from yelling from the rooftops to get attention. I feel comfortable with the action steps we came up with for my own business, so I would recommend her to anyone looking to feel more themselves in their business, who wants to feel good about the marketing strategy they implement instead of following a mass market-type plan.

She excels at being supportive, believing in her clients and allowing them to feel heard. And her copywriting skills are spot on!"

Sharon Newsom | Squarespace Web Designer | The Qurious Effect